Air Jordan 3

Air Jordan 3 – The Sneaker That Saved a Legacy

First released in 1988, the Air Jordan 3 is the shoe that changed everything—for Michael Jordan, for Nike, and for sneaker culture itself. Designed by the legendary Tinker Hatfield, it was the first Jordan to feature visible Air cushioning, the iconic Jumpman logo, and the famous elephant print overlays. It perfectly balanced innovation with style, setting a new standard for what a performance basketball sneaker—and a fashion statement—could be.

The AJ3 features a premium leather upper for durability and a structured, supportive feel. The visible Air-Sole unit in the heel delivers lightweight cushioning, while the soft foam midsole and padded collar enhance comfort both on and off the court. Its high-traction rubber outsole keeps you grounded, whether you’re making moves during a game or flexing fit pics in the streets.

Beyond the tech, the Air Jordan 3 introduced a bold new look that immediately caught attention: clean color blocking, luxe textures, and, of course, that legendary elephant print detailing at the toe and heel. Colorways like the “White Cement,” “Black Cement,” and “True Blue” have become grails in the sneaker community, while collabs and limited editions keep the AJ3 constantly evolving.

The Air Jordan 3 isn’t just a sneaker—it’s a piece of history. It symbolizes the moment Michael Jordan took flight and became a global icon, and it’s still making noise decades later.